Deciding who you want to be is something every artist needs to decide. If you want to be one of those who everybody knows or the one only few know and like. It is a difficult decision. On one side people would know who you are and they know what you do. They know your creation and maybe even can tell if something is made by you. Or only the ones that really admire art or books knows you.
I, myself, don’t really care. I just want to do my thing. It makes me really happy if there is even one person who likes what I do. For me it is the only way I can make something that is really me. Otherwise I might start trying to do things that others like. So my thing would be dictated by others.